To be successful affiliate marketer, should be the goal of every beginner affiliate. The reason is that being a successful affiliate, will bring you not only financial rewards, but also a sense of satisfaction and accomplishment. Hence, the purpose of this blog,”How To Be Successful Affiliate Marketer,” will show you how you can become a successful Affiliate Marketer.
What Is Affiliate Marketing?
It is a marketing strategy whereby an affiliate or a publisher joins an affiliate program, with the expressed purpose of promoting a brands’ product. The publisher is given a unique link, that contains his identification.
Why Affiliate Marketing Is Important?
Affiliate marketing has become a thriving multi billion dollar industry. It is giving ordinary people like you and I renewed hope. Making it possible for people around the world, to start an online business, for little or no money, and grow it into a successful business. This enables them, to be in a position to adequately provide for themselves and family.
It is truly a game changer. Unlike other offline businesses which require tremendous amount of money to start, you can start your business as an affiliate marketer, on a shoe string budget.
What Are Some Benefits Of Affiliate Marketing?
There are many benefits of affiliate marketing. However, we are just going to consider just a few:
- Low cost investment – AS mentioned, you can start an affiliate marketing business, for little or no money. And it gives you the opportunity to make money passively.
- You are your own boss – As an affiliate marketer, you are in control. No tyrannical boss to contend with, no time clock and restrictive rules to control your every movement. Since you are the decision maker, you manage your own time.
- Work from home- You are out of the rat race, you do not have to contend with traffic and irate drivers. You can get up when you want and start work when you feel like.
- No Product to create
- No inventory to maintain
- Opportunity to spend time with your family
Who Are The Major Players?
- The Seller or product creator
- The customer – Is the driving force that keeps the wheel going round
- The affiliate or publisher
How does Affiliate Marketing Work?
Do you recall the three principal elements that are involved in affiliate marketing? We mentioned, the seller, the customer and the affiliate.
With that in mind, how does it work? It is really a simple process. When you join an affiliate program, you become an affiliate or a publisher. The company, another key player, gives you a unique link, that not only identifies you, but also tracks your performance.
Hence, when someone clicks on your given link, which you will be promoting, and buys something, the company or seller will pay you. So in a nutshell, that is how affiliate marketing works.
How To Be Successful Affiliate Marketer.
As noted, the process really seems simple enough, but much is involved especially, if your goal is to be a successful affiliate marketer.
Really, if you want to be a successful affiliate marketer, begins with how you think and how you perceive things.
If you have a negative view of yourself, this is going to affect not only your attitude but your action. Won’t you agree? Let us illustrate it this way. If you always see yourself as a failure, then by all means, you are not going to succeed. Why? The reason is, you have programmed yourself to fail.
So what must you do? First, you must change your way of thinking. Rather than thinking negatively about yourself, start thinking positively. Always view yourself, as a successful person. Then success will come your way.
Affiliate Marketing Is A Business.
Do you view affiliate marketing as a real business? Many who start an online business as an affiliate, do not view it as such. They don’t take it too seriously, consequently they fail.
You however, must view it as a real business. Therefore, you have to take it seriously. This will require on your part, hard work, dedication and devotion.
When you put your heart into your business, and work hard and diligently, only then will you be in a position to be successful. In view of this, you must avoid at all cost laziness and indifference.
Willingness To Learn New Things.
Having the proper mindset means, adopting a willingness to learn new things. If you are going to be successful as an affiliate marketer, you have to be a learner. It is vital that you keep educating yourself in the art of affiliate marketing.
There is no shortcut to success, work is involved. And educating yourself is all part of the work. As an affiliate, you have to acquire the skills and the knowledge needed. That means you have to invest in yourself and business in terms of time and resources. Making such sacrifices in educating yourself, can breed success. Why? Because success comes to those who deserve it.
It is not just having the proper mindset that matters, but also developing the right strategies. Hence, your success will also depend on choosing a niche.
Right Niche Contributes To Success.
Equally, important is that you choose the right niche. Why is operating in the right niche so important? Think of washing a car and a diesel truck. Which one do you think, is the easier of the two? Washing the car is easier than washing a huge diesel truck. Why? The car is very small in comparison to the truck, which will take more time and cost.
The same can be true of a niche. Since a niche is a portion or a segment of the whole, it is advisable then as a beginning affiliate marketer, to operate in a niche market instead of a broad market.
For example, “weight loss” is a broad and huge market. If you attempt to operate in such a huge market, it is going to be very difficult, because of the stiff competition and cost that will be involved. In order to avoid that, you have to choose a segment of the broad market.
As have been stated, weight loss is a broad market. Let us see if we can come up with examples of niche ideas for weight loss. And some niche ideas could be: weight loss for men, weight loss for men between the ages of 60-75, weight loss for boys, weight loss for girls, weight loss for pregnant women etc
Again, the point being made is that if you are going to be successful as an affiliate marketer, you must operate in a niche market instead of a broad one.
Advantages For Working In A Niche Market
Working in a niche market, you have less competition as compared to the whole market. Most importantly, because the size of the market is small or segmented, this gives you the opportunity, to really get to know your audience. In terms of their interest, hobbies and concerns.
This puts you in an advantageous position, to be able to write authoritative content, that addresses their needs and concerns. And at the same time, building a good relationship and trust with them.
How To Choose A Niche
Vital that you choose something that you are really interested in and passionate about. Why should this be the case? If you do otherwise, it will be extremely difficult to come up with topics that are relevant to your niche to write about. You will also lack the motivation and inspiration to write, thus your business will suffer.
However, when you choose as a niche, something that really interest you, and passionate about, you will always be motivated to find and produce high quality and relevant content.
Goals Contribute To Success AS Affiliate Marketer
Your success as an affiliate marketer will also depend on setting goals. Successful persons are successful, because they set goals. Similarly, you also must set goals, as these will help you to be focused. They give you a sense of direction, purpose and keep you as a business person stabilized.
Another beauty of setting goals, is that they can give you the impetus to plan and develop strategies. These are all immensely valuable for the success of any business.
However, for you and your business to derive much benefit from goal setting, you have to make sure that the goals are effective. What is an effective goal? A goal is said to be effective if it meets some criteria. It has to be realistic, attainable, measurable, time conscious, relevant and allows for feedback.
Goals Help You Analyze Yourself And Environment
Analyzing yourself and the environment is equally important for your success as an affiliate. As an affiliate or a business person, you have to know who you really are. That is, know your strengths and weaknesses. The reason for this, is that you want to use your strength, to your advantage. Utilize them, in such a way, that they contribute to the growth and success of your business.
Similarly, if you have weaknesses, make sure they don’t become a liability to your business. You might even be able to convert your weaknesses to become strengths and thus be an asset to your business.
You also have to make it a habit, to constantly scan your niche environment. As this will help you, discover opportunities that you can seize, to grow and expand your business.
Your scanning will also bring to your attention, threats that might negatively impact your business. Such knowledge will give you the opportunity, to take the necessary action to deal with such threats. Consequently, failure to see such threat and deal with it promptly, can result in the failure of your business.
A Niche Website Essential For Success
There are some who feel that you don’t need a website to be an affiliate marketer. That might be true to some extent. However, if you really want to be a successful affiliate marketer, I strongly feel that you have to build your own website.
Without your own website, you are going to be sending your customers to the website of the company. Hence, when they buy a product by clicking your link, you will have no other way of communicating with them. In essence, they are no longer your customers.
However, if you have your own website, you are able to contact them, and also by means of your blog content, you can build trust and good relationship with them. Furthermore, having your own website, gives you the ability to create an email list, and you can market to your list whenever you want to
Hence, you see the wisdom to have your own website, because it can help you to become a successful affiliate marketer.
Building Your Own Website Should Not Terrify You.
Gone, are the days when building a website was the preserve of those who were considered to be the geniuses.
Today, the process of building a website has become so simple, that even a kindergarten child can build one. So you don’t want the idea of building a website to terrify you, and thus impede your success as an affiliate marketer.
Platforms That Will Help You
There are many excellent site builders that will aid you in the building of your website for free or for very small investment. The one I am currently using to build my sites, is the platform at Wealthy Affiliate.
I am a very technically challenged individual. However wealthy Affiliate site builder is so simple, that I have been able to build my own well functioning and professional looking website that I am absolutely proud of.
Not only will they help you build your website, if you upgrade they will even host it for you.
Besides Wealthy Affiliate, there are other excellent platforms that you can use to build your website. Platforms such as:
Once you build your website, now you want the whole world to see what you have to offer, you must bring your site to life. You can do so through the services of a hosting company. As mentioned, if you upgrade at Wealthy Affiliate, it can be hosted on their server. You can also use other excellent hosting companies, to host your website. You have hosting providers such as:
Product Selection Vital For Your Success As Affiliate Marketer
As stated in preceding paragraphs, we mentioned that niche selection is vital for your success. One of the reasons given is that a niche market is small or narrow in comparison to a broad market. Hence, we mentioned that this gives you the opportunity to really get to know your target audience very well.
And knowing your audience will mean, being aware of their pain points. Do you remember this point? Why is this important? This can aid you in your product selection. How so? If you are going to be a successful affiliate, you have to choose product that is relevant to your audience. It must meet their needs, and must be of value to them and must solve their problem. Anything less than that is a recipe for failure
Analyzing The Competition
Equally important, is that you also know who your competitors are, so that you can visit their websites, not to steal from them, but rather you want to see the things that they are doing, that is making them successful, so that you can learn from them.
Your Success Also depends On Keyword Selection
Your success is going to also depend on your keyword selection. You have to choose keywords that are profitable. In the sense that, they have high search volume, but few websites competing for the same keywords. If the keywords are not profitable, then it will be difficult for your website to be ranked.
To help you determine, if your keyword is profitable, you can utilize the services of a keyword research tool. An excellent keyword research tool is Jaaxy.
Partnering With Affiliate Marketing Programs
Look for companies that run affiliate marketing programs. There are many of these around, companies such as:
* J V Zoo
* Warrior plus
* C J Affiliate
The above companies are excellent companies that you can use to find products that you can promote, and make money.
In selecting a program, ask yourself these questions. How much commission are you likely to make? What kind of support does the program provide? And don’t forget to take into consideration the product itself as discussed earlier. It must be relevant to your niche, in demand, it must solve the problem of your audience and of good quality.
It is highly important that you do your own due diligence. Whether you are utilizing the services of middlemen to find products or using the company directly, you have to do your due diligence.
The reason for this advice, is that you don’t want to jeopardize your reputation. You can easily do so, if you partner with a company that has a bad reputation or promote products that are not of a good quality.
In view of this, make sure that you research the company or seller with care. You don’t want to put yourself in a position, where in your reputation could be destroyed forever.
Hence, before you partner with a company, also make sure that their values are in line with your own values, and that of your target audience.
How To Reach Your Audience
You are not going to be successful and make money, if you cannot reach your target audience They have to know that you exist, and that you have the solution to their problem, and that you can help them. How can you create such a reach?
Email Marketing should be a vital part of your marketing strategy, if you want to be a successful affiliate marketer. What this means is that you do your marketing through your list. How do you build your list?
The list is built, by creating an opt-in form on your website, and inviting visitors to leave their email address, in exchange for something of value.
And you have excellent email service providers who will help you with the whole process, for a small monthly fee. You have email service providers such as:
* A Weber
It is important that you treat those email addresses with respect. Why? The people trusted you with their email address, hence you don’t want to misuse it. You can do so by either spamming them or selling it.
Consequently, any misuse of their address, will cause you to lose the privilege of having their address.
So you want to use the list that you acquire to build good relationship and trust with your audience. Rather than always trying to send them stuff to buy, from time to time send them helpful and relevant information. They will appreciate it and reward you for your helpfulness.
Again, if you are to be successful as an affiliate marketer, you must employ as part of your strategy email marketing. Is it worth the investment? Yes it is, because the money is in the list.
You don’t want to utilize all the social media platforms. The reason is that, if you want to be successful, then you have to use your time wisely, and avoid wasting your precious time.
As a result, you want to use only the social medias, where your audience are spending their time, so that you can engage with them.
Further, if you don’t know how social media works, then your responsibility should be to educate yourself. If you learn how it works, this will allow you to use it to your advantage.
It is important that you utilize social media, with the express purpose, of benefiting your audience. In this regard, you can do so if you always create valuable piece of content. Conversely, never do you want to utilize social media platforms to spam your audience. If you do, you will have your account shut down.
Paid Ad As A Means To Reach Your Audience
Paid ads are the quickest way to reach your audience. However, this method has much cost that comes along with it. Furthermore, once you stop buying traffic, you also stop receive traffic to your site. Hence, this strategy is an ongoing effort that requires constant promotion.
Organic Traffic Contributes To Success As Affiliate Marketer
Organic traffic is a free source of traffic that you get from search engines. This is a long term strategy. In order for you to generate free traffic to your website on a consistent basis, is for you to have your website ranked in Google, Yahoo or Bing.
How do you get your site to rank? You have to look for keywords that people are using to make their searches. Recall what we said about keywords in the preceding discussion, that keywords must be profitable. That is, they should have a high search volume and few websites competing for the same keyword. Moreover, they must be relevant to your niche audience.
Time To Write Your Content
Once you find your relevant and profitable keyword, it is time to write your content with the keyword in mind. First though, I would like to impress upon you, that your content is ranked, only if it is relevant, helpful and is of value.
Therefore, as you write, make sure that you address the issues that they are faced with and provide them with a solution.
Furthermore, not only should you make your content relevant, helpful and of value, but it must also be interesting and engaging.
The Need To Optimize
Moreover, if you want search engines to rank your content, and thus be successful, you have to optimize it. To do so, you have to give structure to your content. In this regard, you should have a title, subheadings in the body and have a conclusion.
There after, you have to include your keyword in your title, your introductory paragraph, subheadings, meta description, and in the body of the content.
However, it is vitally important that you use your keyword wisely. By that I mean, use it naturally. And don’t try to over stuff your content with keywords, thinking Google will rank your site. Conversely, if you do that, the search engines will penalize you.
Hence, writing a good content that is optimized for search engines is a recipe for you to be a successful affiliate marketer.
In this blog,”How to be successful Affiliate Marketer,” we discussed the importance of affiliate marketing, how it works and how to be a successful affiliate marketer.
We outlined certain things that you can do to make that a possibility. We said:
* Affiliate marketing is a business, so you should treat it as such
* Have the willingness to learn new things
* Choose the right Niche
* Build a niche website
* Select product that is relevant and solves problems
* Analyze the competition
* Select keywords that are profitable
* To be successful you have to reach your audience
* Write content that is relevant and helpful
It is my hope that you found this blog”How to be successful affiliate marketer” helpful. And I have confidence, that should you apply points discussed in this blog, this will help you become a successful affiliate marketer.
Moreover, if you see areas that you feel I need to make improvement, please leave me a comment. Further, if you saw value in this blog, and was beneficial to you, please I will be grateful to you, if you share it with others.